Curriculum
- 8 Sections
- 37 Lessons
- 10 Weeks
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- Introduction to Digital Marketing & E-commerce7
- 1.1Intro to Digital Marketing & E-commerce20 Minutes
- 1.2The Customer Journey & the Marketing Funnel32 Minutes
- 1.3Digital Marketing & E-commerce Strategy40 Minutes
- 1.4Measure Performance Success20 Minutes
- 1.5What Do Digital Marketers & E-commerce Professionals Do?8 Minutes
- 1.6What Makes Digital Marketing and E-Commerce So Exciting?12 Minutes
- 1.7What Jobs Are Available in Digital Marketing and E-Commerce?6 Minutes
- Attracting and Engaging Customers4
- Social Media Marketing5
- Email Marketing4
- Marketing Analytics & Measurement4
- E-commerce Foundations6
- Building an Online Store5
- Career Preparation & Job Readiness2
Intro to Digital Marketing & E-commerce
The Customer Journey & the Marketing Funnel
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